9 Tips To Make Your Small Business Website Successful

9 Tips To Make Your Small Business Website Successful

Establishing a website for your small business is critical in a world where people increasingly go straight to the internet whenever they need information about products, services, and organizations. One Pew survey from 2016 indicated that 98% of upper-income individuals now are classified as everyday internet users. On the flip side, however, is the reality […]

Common Misconceptions About Google Ads

Common Misconceptions About Google Ads

Google Ads (formerly Google AdWords) is one of the most popular tools that online marketers all over the world use.  If you are interested in investing in Ads for your business, you surely will want to know the truth about the software and its functionality. Here are some of the most common misconceptions about Google […]

5 Online Marketing Strategies Small Businesses Should Be Using in 2018

5 Online Marketing Strategies Small Businesses Should Be Using in 2018

Did you know that more than 80 percent of potential customers do their research online before making a decision about products or services? If you’re a small business owner and you don’t yet have an online marketing strategy in place, those same potential customers are going to check out your competitors that do have a […]

6 Tips To Make Your Small Business Look Bigger

6 Tips To Make Your Small Business Look Bigger

Consumers and other business professionals like to work with established, professional businesses. So if you are a small business with one to three team members, how do you look bigger and better to the prospective customers you want to do business with? Here are 6 tips to make your small business look bigger. I’ve purposely […]

SEO Doesn’t Have to Be Confusing

SEO Doesn't Have to Be Confusing

Too many of our potential clients come to us with a laundry list of misconceptions about what SEO is and isn’t. I actually wrote a post about some of the most common SEO misconceptions weeks ago. Well, I’m still on that soapbox because SEO doesn’t have to be confusing. Explaining SEO can be an extremely arduous […]

Top 5 Reasons Your Business Needs a New Website

Top 5 Reasons Your Business Needs a New Website

I meet with many potential clients who are on the fence about building a new website. Quite a few of these clients have websites that get a good deal of traffic and bring in some leads. However, websites have a lifespan, and despite the fact that the websites still bring traffic and leads, many of […]

Common Adwords Mistakes

Common AdWords Mistakes

Are you using AdWords for your business? AdWords is a great way to drive qualified leads to your site. However, if done incorrectly, it can be costly. Learn some of the most common AdWords mistakes I see every day. Common AdWords Mistakes One Campaign – One Ad Group One of the biggest mistakes I see […]

5 SEO Tactics To Stop Using Immediately

5 SEO Tactics To Stop Using Immediately

There are no real tricks in SEO – high rankings are earned by quality, well-structured websites; not by trying to fool the search engines. Trying to fool the search engines with “tricks” and clever vices will earn you a penalty. We have seen, and continue to see, our fair share of spammy SEO tricks and […]

5 Things Brick & Mortar Stores Should Do Online Immediately

5 Things Brick & Mortar Stores Should Do Online Immediately

Twas the Thursday before Christmas and all through the gym . . . We won’t go there. It was the Thursday before Christmas and I was at the gym. I ran into a friend of mine who owns a local, small business. I knew from his social media that he hadn’t done his Christmas shopping […]

5 Ways to Spot a Bad Web Developer

Knoxville Website Design

At least every other month we hear from a potential new client that has fallen victim to an unqualified web developer. It’s really heart wrenching to hear their stories and they all have one common thread: they took the developer at their word and failed to check their background and references. I really struggle when […]